Campaigns

Segments, gifts, and campaigns are the key elements of the business marketing capabilities in the Punchh platform:

• A segment identifies a subset of loyalty users
• A gift is a redeemable offer, points, or coupons given to a guest (user) to engage or reward the guest
• A campaign is a scheduled batch job or triggered action that adds gifts (i.e., gifting) and/or sends notifications for users, typically targeted at a particular user segment

Key categories of campaigns:

• Challenge
• Check-in Survey
• Coupon
• Mass Offer
• Mass Notification
• Post Check-in Offer
• Profile Update
• Promo
• Sign-up
• Social Cause/Charity

Social cause campaigns API endpoints:

• Fetch List of Social Cause Campaigns
• Fetch Social Cause Campaign Details
• Create Donation

Challenges API endpoints:

• List Challenges for a Business
• Fetch Challenge Details